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Katie Matlack wrote a new blog post: Why Moms Who Blog, Tweet, and Share Matter for Healthcare 1 year, 1 month ago · View
by Katie Matlack It’s women who are the more active gender on online social networks. Women are the healthcare decisionmakers in most families, too. Taken together, these two facts help explain why women–moms in particular–often are responsible for using the web to bring powerful stories from the grassroots level to the world, effecting real change in [...]
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Katie Matlack wrote a new blog post: Google+ for Doctors: Make Big Online Marketing Gains Now 1 year, 2 months ago · View
For doctors trying to reach their patients online, using Google+ can provide surprising marketing benefits that help them be more “findable” on the web. Consider that 44 percent of all Internet users search online to find information about health professionals, and suddenly the importance for doctors of having a good online presence should be more clear. [...]
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Katie Matlack wrote a new blog post: Need to Know: 5 Women in Health IT 1 year, 2 months ago · View
You want irony? Try this: the Kaiser Family Foundation reports that we women are the ones make the health care choices for the kids in 8 out of 10 families. Yet women are far and away the minority gender in the world of health IT leaders. Health IT is one of the most important segments of [...]
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Katie Matlack wrote a new blog post: iOS Medical Peripherals: Convenient and Connected 1 year, 3 months ago · View
Katie Matlack is the Medical Software Analyst at Software Advice, an innovative software lead-gen startup . The iPhone and iPad are changing the world of medical devices as we know it. Thanks to their familiar interface, Web connectivity, and powerful processing capabilities, with the right app and plug-in these iOS devices can work as super smart medical [...]
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Katie Matlack wrote a new blog post: 3 Ways the iPad is Poised to Transform Home Health 1 year, 4 months ago · View
by Katie Matlack, Medical Analyst at Software Advice The iPad has been heralded as a gamechanger in a number of sectors. What will its impact be in home health? Pretty significant, I think. That prediction is based on the way the device empowers home health care workers to streamline logistics, and get more done. Below, I’ve [...]
